The 98th Oscars ceremony drew a significant audience, with 17.86 million viewers watching on ABC TV and the Hulu streaming platform. This figure represents a decrease of approximately nine percent compared to last year’s viewership of 19.69 million. Last year’s event held the title of the most-watched broadcast since the pandemic began, marking a notable success for the Oscars.
However, this year’s ceremony experienced a downturn, positioning it as the second-worst viewed Oscars since 2022, when 16.68 million people watched. Despite the decline in television viewership, the Oscars maintained their position as the most-watched broadcast of a major entertainment event. Social media engagement was notably strong, with content related to the awards show garnering over 181 million views during the broadcast itself.
The event mirrored a trend observed in other prominent television award ceremonies, including the Golden Globes in January, which also saw a substantial drop in viewership. The overall trend indicates a continued decrease in audience numbers for these large-scale broadcast events, with millions watching.
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